Coca-Cola retention helped bolster WPP Media, which returned to growth after six consecutive quarters of decline.

With 70% of Americans laying claim to Halloween, brands are thrilled to market to mature audiences during spooky season.

WPP chief executive Cindy Rose criticised “pitch-less CEO handshake deals” during WPP’s Q3 investor call today. Her comments followed a question on whether WPP itself was experiencing a trend of ...

Prada has unveiled its Christmas ad which combines live action with hand-drawn illustrations. The star-studded festive campaign features appearances by actors and Prada ambassadors Kelvin Harrison Jr, ...

Duolingo’s senior director of brand marketing breaks down the creative engine behind the internet’s most chaotic mascot — and ...

Google announces expansion of ads across AI Overviews and AI Mode, where eligible advertisers cannot opt out of placements.