Instagram's chief says originality, recency and content discovery influence ranking, while even newly created accounts can ...

Kantar's Rural Barometer 2026 finds 77.3% of rural influencer followers trust creators, but only 12.4% report buying after ...

The live-first platform seeks to reduce creators' dependence on social media algorithms by helping them turn followers into ...

From viral fame as President Droupadi Murmu’s aide-de-camp to a 2.5 million-strong Instagram following, paid subscriptions and a Bonkers Corner collaboration, Rishabh Sambyal’s journey marks his trans ...

With videos stretching to 90 minutes, Instagram is trying to keep more of the creator journey — discovery, viewing, branded ...

Chhattisgarh govt’s unscripted influencer campaign with Adosphere’s India Impact Drive garnered 12 million views, with 10% ...

Instagram's 90-minute video update draws creator reactions over revenue sharing, monetisation and whether it can compete with ...