Holiday Traditions features three popular returning scents: Winter Candy Apple, Vanilla Bean Noel and Twisted Peppermint. All three fragrances have been part of the Bath & Body Works holiday ...
Season of Wonder, a fully integrated 360-degree campaign, marks one of the brand’s largest media investments and stars actress and musician Zooey Deschanel. Season of Wonder connects the full consumer ...
Bath & Body Works today opened its first Feel Good concept store in Charlotte, North Carolina, with Columbus, Ohio and Miami, Florida locations to follow this fall. Guided by consumer insights, the ...
Bath & Body Works began its strategic partnership with Ulta Beauty in July, bringing select products to Ulta Beauty guests. Now available exclusively at Ulta Beauty, the return of Pink Suede gives ...
Bath & Body Works is expanding the Everyday Luxuries franchise with new fragrance formats, additional scents and higher fragrance concentration, building on the success of one of the brand's most ...
Bath & Body Works is launching Midnight Rouge, combining notes of bright pear, jasmine absolute and amber musk across body care, eau de parfum and home fragrance formats. The collection introduces a ...
The Home Sweet Holidays collection brings together beloved seasonal fragrances, festive décor and whimsical accessories designed to make every space feel Christmas-ready. Fresh Balsam and ’Tis the ...
Bath & Body Works is launching Essentials, a new body care franchise made for sensitive skin, available in stores and online in the U.S. and Canada on Sept. 28 and more international markets next year ...
Bath & Body Works is adding Cherry Crush and Plum Please to Fruit Fusion, its fruit-forward body care franchise, bringing the collection to six fragrances. Cherry Crush and Plum Please launch across ...
Bath & Body Works is celebrating Into the Night, a beloved fragrance icon in the brand’s portfolio expertly crafted alongside world-class perfumers. A fan-favorite since its debut in 2019, this ...
Delivers Q2 net sales and adjusted earnings per share results above guidance Second quarter net sales of $1.5 billion, down 2.3%. Earnings per diluted share of $0.58; Adjusted earnings per diluted ...
Bath & Body Works’ new Reserve Collection expands the brand’s home fragrance offerings with elevated scents and modern decor pieces, making fragrance a design element in the home, from 4-wick candles ...