Thanks to investors at Elliott Investment Management, the Southwest Airlines of today is just as soulless as its competitors.

Next week the carrier plans to kick off a new policy that will make flying more expensive for many of its customers.

Southwest Airlines Co. continues to see softness in air travel demand that emerged earlier this year and pushed many carriers ...

Southwest passengers will notice many changes at their favorite airline, from baggage fees to flight credits to Rapid Rewards ...

This impact has been studied extensively in detail by industry analysts and network economists alike, with the phenomenon broadly being referred to as the "Southwest Effect." Named after low-cost ...

In a move set to redefine its legacy of simplicity and customer-friendly policies, Southwest Airlines is launching a sweeping transformation of its fare structure and passenger benefits ...

Delta, American Airlines and Southwest Airlines have all stopped ... reflecting on the airline’s most ambitious transformation in decades. “But it’s been 43 years since we changed.

Southwest Airlines is continuing its dramatic transformation this spring, updating its fare products and announcing new benefits for Rapid Rewards credit card members and A-List and A-List Preferred ...

Southwest Airlines became the latest US carrier on Wednesday to withdraw its financial forecast as President Trump’s trade war has created the biggest uncertainty for the industry since the ...

Southwest Airlines is adding new routes to ... part of a three-year transformation plan called "Southwest. Even Better" to increase profitability and better serve its most loyal customers.

Southwest Airlines is adding and restoring a dozen routes, including one to Southwest Florida International Airport (RSW). Several new routes are being added from Nashville International Airport ...

Photo Credit: Southwest Airlines Southwest plans to put its ... are two major pieces of the airline's ongoing commercial transformation, which will end with a business model similar to legacy ...