Shopify is taking a big step forward in its much-watched advertising business. The e-commerce firm is formally rolling out a product that allows its merchants to recommend products on other merchants’ ...

Have you ever wished you could create stunning, professional-grade product ads without spending hours behind a camera or shelling out for expensive design software? Here’s the fantastic option: with ...

The aim of advertising is usually to put the spotlight on a product as a solution. Even if the customer rather than the product is made the hero, the product is still there allowing the customer to ...

Advertisers will soon be able to programmatically buy sponsored product ads on delivery app Gopuff through The Trade Desk. That’s thanks to a new deal between the two companies and commerce adtech ...

Amazon is expanding its cost-per-click Sponsored Products ads to include placements on select third-party apps and websites, per a company announcement. Advertisers using Sponsored Products ads will ...

OpenAI is rolling out a batch of ChatGPT Ads updates aimed at making the platform easier to scale, measure and manage, particularly for e-commerce advertisers. What’s new. Advertisers can now create ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...

The news: Reddit is rolling out Dynamic Product Ads to all advertisers after a successful global beta test, per a company announcement. Advertisers running both Dynamic Product Ads and standard ...

Amazon is making a move to have ads appear of its owned-and-operated sites. The company's display ads that serve-up on search results pages will now do the same on third-party websites including ...