The X Games in Aspen, as we know it, came to an end on Sunday night, with 19-year-old Finley Melville Ives taking a gold medal in the men’s freeski superpipe (Aspen’s Alex Ferreira took third, ...

The footwear collection will be available initially in China before making its way to the States in time for the Super Bowl and NBA All-Star Game NBA Hall of Fame SuperFan Spike Lee revealed the ...

It’s been eight long years since the iconic Levi’s red tag graced a pair of Air Jordans. When two of the biggest names in American fashion—Levi’s, the king of denim, and Air Jordan, the sportswear ...

When Timex and The James Brand first joined forces, they created something unexpected: a titanium-cased automatic GMT watch that quickly became one of the most talked-about timepieces of the year. The ...

O5 Group secured the license for Eddie Bauer’s men’s and women’s North America wholesale and e-commerce businesses, as well as for Dickies men’s in North America. The licensing agreements were noted ...

Elon Musk’s X has updated its Terms of Service to explicitly state that it still owns the Twitter trademark, following a legal dispute with a startup that attempted ...

Dec 16 (Reuters) - Elon Musk's X Corp ‌sued a startup on Tuesday after ‌it sought to cancel X's Twitter trademarks so it can "bring Twitter back" as a new social media platform. X said in the lawsuit ...

Startup Seeks Rights to "Twitter" Brand Operation Bluebird, in its petition filed on December 2, aims to secure the rights to use “Twitter” and “tweet” for its new platform, “twitter.new.” The startup ...

Under Armour and Stephen Curry have announced plans to separate Curry Brand from the company, officially ending a partnership that shaped performance innovation and athlete-driven storytelling for ...

Under Armour and Stephen Curry ended their 12-year partnership, separating the Curry Brand from the Baltimore-based sportswear company, according to a news release Thursday. Curry, the Golden State ...

PHILADELPHIA (WPVI) -- The print publisher, Brand X Editions, is gifting more than 45 years of work to the Philadelphia Art Museum. "They've been around since 1979, producing the most amazing ...