A culture optimized for short-form content is producing citizens less capable of the sustained attention that complex problems, meaningful relationships, and democratic participation all require.

Recent academic studies define brain rot as a state of reduced cognitive performance, poor concentration and mental fatigue caused by overconsuming low-quality, short-form digital content like TikTok, ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Is Gen Z finally logging off? Over the past few ...

Researchers created a "Brainrot Index" to rank U.S. states by levels of digital overstimulation. "Brainrot," the 2024 Oxford Word of the Year, describes diminished cognitive function from excessive ...

UCSB scientists discovered that watching just seven minutes can open your mind and enhance creativity. By Steven Zeitchik Senior Editor, Technology and Politics When Jonathan Schooler and Madeleine ...

Tristan Jurkovich began his career as a journalist in 2011. His childhood love of video games and writing fuel his passion for archiving this great medium’s history. He dabbles in every genre, but ...

If you’ve spent much time on TikTok recently, you may have noticed a strange new type of AI brain rot taking over: fruit dramas. These AI-generated short dramas feature odd-looking anthropomorphic ...

A growing body of research is linking watching short videos like those on TikTok or Instagram to weaker cognition and increased anxiety. Mental health counselor Jackie Ivey, clinical director at ...

Ben Shapiro blames the resignation of Joe Kent, formerly the Trump administration's director of the National Counterterrorism Center, on "brain rot." BEN SHAPIRO: Well, this morning Joe Kent quit his ...

Apple launched an unconventional TikTok marketing campaign featuring 12 bizarre “brain rot” videos to promote the new MacBook Neo, including content like limes FaceTiming lemons and blushing Apple ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. A cluster of lab-grown human brain cells has apparently made the ...

If you don’t know the term “brain rot” by now, congratulations! You probably don’t have it. It’s slang to describe the idea that being “very online” is harming our brains. It also describes the ...