The company’s Assist for CX tool aims to help organisations act on customer feedback, with one Australian airline already ...

The Evo SL was already a stunner. Its new white-and-blue colorway, quietly released by Adidas, is the best one yet.

Anthony Edwards, the NBA star, is expanding his brand. Adidas will release AE 1 football cleats. The design mirrors Edwards' basketball shoe. It inclu ...

The Japanese sporting goods brand hired LaNiece Douglas as president of Yonex North America, tasked with executing its growth plans here that included the April launch of a U.S. e-commerce platform.

When Nassef Sawiris strolled into Villa Park with Wes Edens, not only did he rejuvenate Aston Villa Football Club - he also ...

Myntra EORS brings you VIP access to exclusive sneaker drops and up to 40% off styles from Adidas, Puma, New Balance, and ...

Somnee – the leader in sleep technology delivering pioneering AI-powered neurotech and software – today announced it has raised $10 million in a seed extension round. Somnee was launched in 2022 by ...

Fashion labels, coffee chains, and lifestyle startups are reimagining what it means to belong in a historic neighborhood that ...

adidas is making its debut in FIFA Rivals, the officially licensed arcade-style mobile football game from FIFA and Mythical Games, launching globally on June 12. Through a new multi-year licensing ...

adidas is entering the world of FIFA Rivals with a series of digital products, features, and in-game content. The multi-year ...

FIFA Rivals is bringing the sports brand Adidas into its soccer universe with exclusive in-game content. Adidas is entering ...

The announcement between MLS and New Era Cap arrives during a period of great momentum behind the sport of soccer in North America. As MLS is underway in its 30 th season, the U.S. is also preparing ...