Rupert Murdoch, chairman and chief executive of News Corp, told MPs today the closure of The News of The World was not a commercial decision and there was no decision yet made on launching a ...
Channel 4 has launched a spot hailing the role of the rainbow in representing both the LGBT+ community and front-line workers during the coronavirus pandemic.
Microsoft will announce today it has agreed to buy Skype for between $7bn and $8.5bn (£4.3bn-£5.2bn), four times the value analysts had placed on the company, according to reports.
Magnum, the Unilever-owned ice-cream brand, is working with Kendall Jenner, the fashion model part of the Kardashian reality-show family, to launch a new variant at the Cannes Film Festival.
On the back of a strong Q2, the report predicts ad investment will rise by 9.9% in 2026.
Asda is launching a "something to tweet about" campaign, featuring a cute dancing Easter chick that forms part of the latest instalment of the "beat not match" positioning it unveiled over Christmas.
Firefox, a browser by Mozilla, has reunited the people behind the internet’s biggest viral videos and memes for a film encouraging those who left the browser to return to using it.
Columbia Sportswear has launched a contest to give away a bunker to the person with the best survival skills, in the latest activation of its "Engineered for whatever” brand platform.
Coca-Cola retention helped bolster WPP Media, which returned to growth after six consecutive quarters of decline.
The latest AA/ Warc figures show how advertising spend continues to drift to the platforms, despite evidence for a broader media mix. So why is reallocating spend still such a difficult decision?
WPP's contract has been renewed for an initial two years, with an option to extend it by a further two.
Following its recent inaugural analysis of the UK's award-winning creative agencies, brands and work, Campaign has applied its proprietary methodology globally for the 2025-26 awards season, revealing ...
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