Amazon India and agency Schbang have released a Diwali campaign starring brand ambassador Ananya Panday, inspired by her viral sparkler packet video.
The beverage brand uses music-led storytelling and a festive coffee gift set to position zero-added-sugar indulgence as an alternative to traditional celebrations.
JSW Dulux is using colour-led storytelling to introduce its uber-premium interior emulsion, highlighting the role of design and craftsmanship in defining luxury.
Featuring Anoushka Shankar, the High Jewellery campaign uses India's spices, memories and craftsmanship to explore identity, confidence and personal rediscovery.
Featuring Zayed Khan, Azaan Ali and their extended family, the campaign uses real relationships to explore individuality, contemporary masculinity and personal style.
The mandate will focus on corporate reputation, leadership profiling and strategic communications as the diversified group expands its presence across multiple sectors.
The campaign positions jewellery as an expression of individuality and personal choice, encouraging women to include themselves in their festive celebrations.
WPP Media’s shift to marketing planning, linking media investments to business outcomes and redefining human value as AI reshapes the agency landscape.
Redacted print, absurdist humour and shared outdoor space help Škoda break from conventional car advertising. but can it deliver the goods, is silence enough to sell a car?
The new pan-India campaign encourages consumers to view laminate designs at full size before finalising interiors, addressing the limitations of choosing surfaces from small samples. Ferrero’s festive ...
Advertisers can now gain independent verification of viewability, invalid traffic, brand suitability and geo accuracy across the LinkedIn Audience Network.
The Japanese chocolate brand combines surreal visual storytelling, distinctive characters and limited-edition festive packaging to bring its approach to gifting to life.
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