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Branding Experts on Decision to Flip Max Back to HBO Max: ‘A Corporate Walk of Shame’
Branding experts said Warner Bros. Discovery's decision to resurrect the HBO Max name was a tacit acknowledgement that it ...
Warners Reverses Course: Changes Max’s Name Back to HBO Max
WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...
Max is Going to Be HBO Max Again
Two years after changing the name of HBO Max to just Max, Warner Bros. Discovery (WBD) is reversing its decision. Starting ...
Max will become HBO Max (again)
Warner Bros. announced Wednesday that it will be rebranding Max, the app formerly known as HBO Max, into, uh, HBO Max.
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HBO Max is coming back: Streaming platform rebranding again after 2 years
WASHINGTON — After rebranding as Max in 2023, HBO's streaming platform is returning to its original name, HBO Max, this summer. The announcement came as part of Warner Bros. Discovery’s major ...
Max Changes Name Back To HBO Max, And People On Social Media Are... Confused
They say you can’t go home again, but apparently, the streamer Max didn’t get the memo. Correction: It’s HBO Maxnow. The ...
Bong Joon Ho’s ‘Mickey 17’ Sets HBO Max Premiere Date
Warner Bros announced on Friday that Mickey 17, its dark sci-fi comedy starring Robert Pattinson (The Batman), will make its ...
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3 True Crime Shows You Should Watch On HBO Max In May
If you're a self-proclaimed true crime junkie, then you shouldn't sleep on HBO Max. From raw docuseries led by survivors to ...