TOKYO — After falling behind a host of upstart rivals from China to Silicon Valley, electric vehicle pioneer Nissan Motor Co. is gearing up to get back into the EV race. But like its Japanese rivals, ...

TBWA\Chiat\Day New York has handled the Nissan account for 37 years. The latest additions to the ad effort — the appointment of Barney Goldberg and Mike Blanch as co-executive creative directors for ...

Nissan has announced a goal for all-electric vehicles to account for 40 percent of its U.S. sales by 2030. The Leaf is the brand’s most important EV and will soon be launched by the all-electric Ariya ...

At least one big car company doesn’t feel conflicted about the pending Omnicom-Publicis merger. Omnicom Group and client Nissan have just inked a new multi-year marketing and communications services ...