The campaign, conceptualised by McCann, depicts Hero Splendor plus as a companion through life’s journey, highlighting ...

Brands across categories have released a fresh slate of campaigns this week, leaning on everyday moments, cultural cues, and ...

The MCN partnership will strengthen audience creation, multi-channel engagement, and performance optimisation capabilities ...

The partnership further strengthens MCN's INTERACT platform and expands the network's regional AdTech infrastructure and ...

McCann Worldgroup India, with its philosophy of ‘Truth Well Told’, has launched new campaign for Hero Splendor+. The campaign ...

WPP has promoted Elav Horwitz, executive vice-president, global head of strategic partnerships and AI solutions, to chief ...

Interpublic Group (IPG) has laid off 800 employees in the September quarter, bringing total job cuts this year to about 3,200 ...

WARC has unveiled The Marketer`s Toolkit 2026 and has revealed five critical trends set to disrupt global marketing practices ...

Saudi Arabia climbed the tables and the UAE maintained its position among the top 10 on the 2025 Cannes Lions Rankings.

Mandeep Sharma steps down as COO of Cheil India, marking another senior leadership exit at the Samsung-owned agency ...

The holding company’s latest SEC filing shows 800 layoffs in Q3 2025 and over 700,000 sq ft of office space vacated as it races to streamline costs before completing its $13.5 billion merger with ...

Warc has published The Marketer's Toolkit 2026, revealing five critical trends set to disrupt global marketing practices and reshape brand strategies in the year ...