Hey guys! Today's video is an American Girl Doll House Tour! Dollar Tree hacks and ideas for your American Girl Dolls and how to build the perfect house using Ikea bookshelves. Build an American Girl ...

A few weeks ago, my Instagram algorithm decided I needed to see a post about how American Girl dolls handled their divorces. Intrigued, I briefly scanned the post, Molly told her spouse, “I survived a ...

American Girl dolls are entering their "Modern Era" — but fans of the originals want them to remain a thing of the past. The company debuted in 1986 with its first three Historical characters: plucky ...

The American Girl doll brand is celebrating its 40th anniversary in a big way in 2026. Mattel, Inc. announced in a press release on Wednesday that two book titles celebrating the landmark anniversary ...

They’re all a little too grown up. American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved historical characters through a ...

American Girl is playing around with a classic. To mark its 40th anniversary, the toy company has given its iconic line of Historical dolls a makeover to fit in with contemporary times as part of the ...

A new line from Mattel lifts six of the dolls out of their historical contexts and drops them into contemporary fashions. Purists aren’t pleased. By Gina Cherelus To celebrate the 40th anniversary of ...

A new range of American Girl dolls should invoke nostalgia - but many fans have been left fuming over a modern makeover of the beloved classic. The American Girl brand announced it was releasing a ...

The American Girl brand has posted five consecutive quarters of sales growth, but sales have fallen from their peak in the mid-2010s. The brand’s stabilization comes as parent company Mattel faces ...

American Girl is announcing a new collection of its classic dolls, and the release is garnering reactions from fans online. On Wednesday, Feb. 11, American Girl announced it would mark its 40th ...

American Girl is celebrating its 40th anniversary. Mattel's popular doll line is marking four decades of storytelling, community, and empowerment with its American Girl "Modern Era Collection." Each ...