Makeup that looks good at application may fade or look different hours later. Adeia's AI models those changes and recommends ...

Giving AI the keys to a website doesn't mean handing over the business. Clear permissions, approval rules, and human backup help SMBs automate without putting revenue and customer trust at risk.

When WorldCom, the telecommunications giant, failed and was put into bankruptcy, the U.S. witnessed one of the largest accounting frauds in history. Former CEO, Bernie Ebbers, 63, was convicted of ...

Retail marketers are rethinking what constitutes the digital shelf. Rather than beginning on retailer product pages or search results, the customer journey often starts earlier through social media, ...

The customer data platform (CDP) industry is entering a new phase as standalone CDPs give way to broader enterprise marketing suites. New platform enhancements from SAS, an analytics and AI software ...

Among U.S. small businesses, AI adoption has climbed from 26% in 2023 to 87% this year as owners look for new ways to handle their digital marketing workload. Globally, social media is also taking a ...

Artificial intelligence can break or make customer loyalty to a brand, according to data published Monday by Adobe for Business. Based on a survey of 1,000 consumers, Adobe found that more than half ...

Marketing leaders expect SEO and AI search to grow side by side, at least in the short term, according to new research from mobile analytics and marketing tech firm Branch. Branch's AI Search and ...

Google made one of its biggest moves yet in agentic commerce in May when it introduced Universal Cart, a persistent shopping cart that spans Search, Gemini, YouTube, and Gmail. The deep integration ...

Virtual agents and AI chatbots will be eating into search engine volumes over the next two years, causing them to decline by 25%, according to a report released Monday by technology research and ...

Across retail, payments, and big tech, AI-enabled checkout, automated product comparison, and autonomous purchasing tools are becoming critical for e-commerce. The industry has moved beyond talking ...

Checkout friction often determines whether a sale happens — but post-purchase refund friction can erode profit margins. New data suggests that expanding payment options may be one of the most ...