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Planned by PHD and Source out of home, the campaign’s LIVEPOSTER-enabled countdown mechanic is what adds a new sense of ...
Recall of Irish language ads has increased, with 57% of people remembering seeing or hearing ads in Irish recently, up from ...
According to the JNLR, the average weekday audience listening at any time between 7 a.m. and 7 p.m. is now 1,091,000 — one of ...
Zenith, part of Core, has won this year’s Grand Prix at The TAMIs, the TV planning awards run by TAM Ireland. As part of the ...
Attention is crucial in advertising because it directly impacts outcomes like brand recall, purchase intent, and sales. As ...
Yvonne Caplice has been appointed as managing partner of Bloom Advertising. Caplice joins the agency from TBWA\Ireland where ...
Wolfgang Digital has once again made waves across Europe, winning six awards at the 2025 European Search Awards, including ...
They don’t just get seen, they hold attention and leave something behind. This latest wave of research focused on real-world ...
The latest Ipsos B&A Consumer Confidence Barometer shows that consumer sentiment has plummeted in the wake of Donald Trump’s ...
Media Central, the media sales that is owned by Bauer Media Audio Ireland, has promoted Karen Doyle to the role of solutions ...
With the all-important summer months for the Irish cider industry now underway, Boys+Girls have rolled out a new campaign for Bulmers’ new zero alcohol cider. The campaign is running across OOH, radio ...
Aleph, the Dubai-headquartered digital advertising sales platform has taken over advertising sales for Spotify in Ireland.
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