SEGA’s Blue Blur is still running laps in the pop-culture industry, with this year marking his 35th anniversary. Sonic the Hedgehog, a brand that’s grown beyond its video game origins, is ...
Tree Town Toys is introducing kids to the basics of hand-drawn animation with its latest product launch. The SpinAnimator ...
Franklin Sports is expanding its sporting goods portfolio with two acquisitions: Supreme Silent Sports, a line of low-noise ...
Spin Master expands its horror properties for the Hellbreak trading card game with Paramount’s “A Quiet Place,” “Sleepy ...
Ty celebrates Winnie the Pooh’s 100th birthday with a collection featuring new Beanie Babies, Beanie Bouncers, and Beanie ...
The toy and consumer products company will consolidate teams across eight floors of the Spring Bamboo tower as it prepares ...
Mattel celebrates its 2026 Barbie DreamHouse with its “Barbie Is Moving” campaign, featuring themed events, activations, and ...
Whatnot is getting a head start on 2027 with its latest consumer trends report, exploring what’s next for toys, games, and ...
The sensory, collectible, and impulse-play brand is heading into its teen years with new product development, a refreshed ...
The retailer will make its Hallmark movie debut in Holiday Unplugged while rolling out exclusive products, in-store events, ...
MAGNA-TILES is building its brand beyond the toy box with the debut of its first-ever animated series, airing weekly on ...
Over the past 30 years, the toy industry has seen plenty of properties rise and fall out of the spotlight. While some have a brief moment, others have stood the test of time and span multiple ...
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