"Z-pattern advertising" constructs advertisements based on the theory that people will scan images from left to right and, to a lesser extent, top to bottom. Ads with a narrative flow may benefit most ...

Android's pattern lock, which lets you unlock your phone by swiping a specific pattern across the screen, may seem more secure than a password, but that's not always the case. While Android's pattern ...

Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. For decades, intelligence has been often reduced to a number — ...