According to industry experts, a few top influencers earn lakhs monthly, while thousands of smaller creators chase brand ...

With this, CTV presents a prime opportunity for brands to connect with their target audiences in a more personalised and ...

Meet Dalai Roopdhar Nanda Goutham, the IITian who quietly became the backbone of Yes Madam — and what his return may mean ...

With questions swirling around how ratings were influenced, sensitive data was accessed and money used to distort audience ...

Marketers say Black Friday is now one of the biggest H2 shopping moments for Indian consumers and there is a clear shift in ...

The new features aim to strengthen Edits as a mobile-first tool capable of producing polished, platform-ready videos ...

The new rules allow for blacklisting advertisers who violate guidelines and state that billboards will no longer be permitted ...

As zero-click journeys dominate, brands slash open web display budgets by 30%, redirecting ad dollars to CTV, retail media, ...

The event ‘Piyush Not Out’ was held at SCMS, Kalamassery, to commemorate the legacy of Piyush Pandey, one of Indian ...

Yogesh Shinde has joined Chitale Bandhu Mithaiwale as the Chief Marketing Officer (CMO). He is based in Pune now. As CMO, Shinde’s primary mandate is to build Chitale Bandhu into a powerful national ...

The Indian of the Year Awards honour individuals who have shaped the nation’s journey through their exceptional achievements ...

The Selection Board for the second edition of the e4m Automotive Marketing Awards features an exceptional line-up of industry ...