Rupert Murdoch, chairman and chief executive of News Corp, told MPs today the closure of The News of The World was not a commercial decision and there was no decision yet made on launching a ...

Asda is launching a "something to tweet about" campaign, featuring a cute dancing Easter chick that forms part of the latest instalment of the "beat not match" positioning it unveiled over Christmas.

Microsoft will announce today it has agreed to buy Skype for between $7bn and $8.5bn (£4.3bn-£5.2bn), four times the value analysts had placed on the company, according to reports.

On the back of a strong Q2, the report predicts ad investment will rise by 9.9% in 2026.

Firefox, a browser by Mozilla, has reunited the people behind the internet’s biggest viral videos and memes for a film encouraging those who left the browser to return to using it.

Columbia Sportswear has launched a contest to give away a bunker to the person with the best survival skills, in the latest activation of its "Engineered for whatever” brand platform.

LONDON - The Vodafone Foundation has launched a competition offering eight successful applicants the chance to work on overseas projects for a UK charity of their choice.

The latest AA/ Warc figures show how advertising spend continues to drift to the platforms, despite evidence for a broader media mix. So why is reallocating spend still such a difficult decision?

Coca-Cola retention helped bolster WPP Media, which returned to growth after six consecutive quarters of decline.

WPP's contract has been renewed for an initial two years, with an option to extend it by a further two.

Following its recent inaugural analysis of the UK's award-winning creative agencies, brands and work, Campaign has applied its proprietary methodology globally for the 2025-26 awards season, revealing ...

PR account for its shooter and action titles, which will see the recently-formed agency handle the brand’s launch events.