BIG FM has applied to the MIB for permission to launch six digital-first news channels as it expands its news business under ...

JioHotstar launches StreamToCart Ads, powered by Instamart, allowing viewers to browse products and build a cart without ...

Aditi Kumari joins Britannia Industries as Group Brand Manager after nearly four years in the same role at Reliance Retail.

Zee Entertainment Enterprises Ltd. has restructured its Zee Studios and movie acquisition verticals and appointed film trade ...

Jainam has appointed Gozoop Creative as its social media partner to develop content and campaigns aligned with its ‘Modern Mentor’ positioning.

Instagram is testing 90-minute videos linked to Reels with select US creators, alongside experiments with episodic content and live stream discovery.

Pinterest makes Programmatic Deals available across the Americas and Asia Pacific, giving enterprise advertisers another way to buy display and video inventory.

IMDb’s 2026 report finds interest in Indian series on its platform grew 17-fold over a decade, while new series and season commissions declined after 2023.

Aleph has appointed Medhavi Singh as country head for India, a market the digital advertising and fintech company sees as pivotal to growth across APAC.

Potent founder Manan Bhatt speaks to MediaBrief on vanity metrics, brand recall, the agency-client relationship and the agency’s plans for the next three to five years.

Shivani Satish Wagh, Joint Managing Director of Supriya Lifescience Ltd., has secured the 16th position in the Avendus Wealth ...

LTM launches the BlueVerse Industrial AI Lab in Chennai, a co-innovation hub helping enterprises move industrial AI solutions ...