Brian Niccol led turnarounds at Taco Bell and Chipotle before becoming CEO of Starbucks. Here are the highlights of his ...

Since Brian Niccol assumed the role of CEO at Starbucks in September 2024, the company has embarked on a series of strategic ...

Starbucks CEO Brian Niccol makes more than 6,600 times company workers do. He will have to work miracles to justify such a ...

Starbucks seems to bounce between two types of CEOs: those who care about coffee and atmosphere and those who worry about ...

The Double Chocolate Brownie will be discontinued in May, as Starbucks aims to cut down on less popular items to focus on the ...

What Happened? Shares of coffeehouse chain Starbucks (NASDAQ:SBUX) fell 10.7% in the morning session after President Trump ...

If you're a frequent Starbucks sipper, you may have noticed that your experience has gotten a little more personal in recent ...

From downsizing its menus to changing its to-go cup packaging, Starbucks has ushered in a significant amount of updates this ...

CEO Brian Niccol highlighted last week during the company's annual meeting that he was pleased at the early reaction to the ...