Benefit Cosmetics has launched its first virtual 3D shopping experience for the holidays. Called “The Benemart,” the grocery-inspired virtual store allows visitors to shop holiday sets and bestsellers ...

Joining the virtual shopping trend, Benefits Cosmetics has partnered with Obsess to debut its first virtual 3D shopping experience dubbed “The Benemart,” the retailer said in a Monday press release ...

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Benefit Cosmetics’ grocery-themed beauty pop-up, Benemart, is going from physical reality at Selfridges to the immersive web to spread some holiday cheer to the virtual world, the company told WWD.