PepsiCo Tuesday announced it is slashing prices by up to 15% on popular snack brands such as Lay’s, Doritos, Cheetos and Tostitos. The move comes after an increasing din of emails and voicemail messages from shoppers grousing about high prices, according to The Wall Street Journal.

PepsiCo said Tuesday it would reduce the cost of snacks and chips like Lay's, Doritos, Cheetos, and Tostitos following a year of customer complaints.

Add Yahoo as a preferred source to see more of our stories on Google. Tostitos is gearing up to drop a brand-new tortilla chip flavor inspired by a classic Mexican snack that already has fans declaring they "gotta try" it. The Frito-Lay brand will be ...