How much does poor visual merchandising cost U.S. retailers? U.S. retailers lost $125 billion in sales over the past 12 months due to poor visual merchandising, a GlobalData study finds.

It makes sense that the visual state of a store would affect how much money consumers would spend on purchases, but now we have concrete data to back up these assumptions. Analysis and insights firm ...

The research sheds light on the critical role that effective visual merchandising plays in retaining customers and maximising sales for brick-and-mortar retailers. It indicates that nearly half of ...