Rapala VMC Corporation (“Rapala VMC”) announced on January 27, 2021 the acquisition of Okuma European and Russian trademarks and associated intangible assets. Rapala VMC is now pleased to announce ...

Today, Rapala and its respected brands create a global market leader in fishing lures, soft plastics, rods, reels, terminal tackle, and fishing-related knives and tools, and more. Their brand presence ...

RAPALA VMC CORPORATION APPOINTS ENRICO RAVENNI AS EXECUTIVE VICE PRESIDENT, HEAD OF DISTRIBUTION IN APAC COUNTRIES AND GLOBAL RODS, REELS AND LINES PRODUCT DEVELOPMENT & INNOVATION AS WELL AS MEMBER ...

Rapala Tournament Fishing conjures memories of simple summer afternoons on the lake, of dirty worms and sharp hooks and a little red and white bobber dipping beneath the surface of the cool water. And ...

SANTA MONICA, CA – August 31, 2009 – Activision Publishing, Inc. (Nasdaq: ATVI) has announced a brand new entry in its Rapala fishing franchise, Rapala®: We Fish™ for Wii™. Slated for release on ...