Vistar Media expands inventory across Southeast Asia with one-of-a-kind digital billboard capable of immersive 3D anamorphic advertising displays SINGAPORE, August 10 ...
iCo Medios, a leading digital out-of-home (DOOH) media company in Colombia, today (9th October, 2025) announced a strategic partnership with VIOOH, the leading premium global digital out-of-home (DOOH ...
Digital out-of-home (DOOH) and programmatic advertising should go hand in hand. After all, DOOH campaigns are essentially digital banner ads placed in real-world environments rather than online. And ...
This new solution enables media owners to more accurately measure audience impressions, reach and frequency for DOOH and provides advertisers with high quality impression data to better understand the ...
Campaign Middle East on MSN
Hypermedia launches real-time, responsive programmatic DOOH in the UAE
Hypermedia, a subsidiary of W Group Holding, has launched an advanced real-time programmatic DOOH ecosystem, now being ...
Merlin Coutinho, head of marketing, Lemma, discusses how brands are tapping into a growing trend of dynamic audience engagement and leveraging programmatic technology to amplify user-generated content ...
Programmatic DOOH is now available across the entirety of New York’s mass-transit system. OUTFRONT and the Metropolitan Transit Authority (MTA) announced Tuesday that 3,800 digital out-of-home (DOOH) ...
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