Donut Media started out posting car-focused content on social media and has evolved into a hybrid creator collective and ...

Estelle Reale is Marketing Director, EMEA, at Sublime Skinz, a leading adtech company specializing in the distribution and optimization of Skinz-based advertising. The days of the pre-roll video ad ...

Salmaan is a freelance writer who's passionate about everything tech and gaming. When he's not busy tapping away at his keyboard, you can find him reading philosophy, playing Assassins Creed, or binge ...

YouTube creators won’t be able to individually select if pre-roll, post-roll, skippable, and non-skippable ads appear in new videos. YouTube creators won’t be able to individually select if pre-roll, ...

Take a moment to consider the differences between the TV ad experience and the online ad experience. Watching TV is associated with sitting down and kicking back. Viewers may have a phone or a beer in ...

Completion statistics for YouTube pre-roll ads are grim, to say the least. A study from research firm MetrixLab in April 2013 found 94 percent of pre-roll ads getting skipped after the first 5 seconds ...

Streaming platform Twitch has revealed its 2023 features roadmap, which includes changes to pre-roll adverts, new chat engagement tools, and more options to help users better manage their brand deals.

Jose is a passionate writer and a video game enthusiast from Argentina. Throughout his career, he has contributed to various entertainment platforms, including the prominent Spanish channel Plano de ...