NBC’s coverage of the U.S. Open will look just a bit different this year as the network tries to take advantage of the late ...

The first-to-market advantage is built right into the name: the National Broadcasting Company. NBC was created a century ago ...

Two months into NBC’s Sunday Night Baseball experiment, Jason Benetti knows exactly what separates it from every baseball broadcast that came before it. The “Inside the Pitch” concept — NBC executive ...

On today's episode of “Daily Variety” podcast, Variety‘s Michael Schneider discusses Variety's plans to take a long look at ...

The rings of the Olympic Games symbol and the colors of the NBC peacock just go together, don't they? For over half a century, NBC has been the place to watch the Olympics and will continue to be for ...

Costas recently hinted at the possibility of more NBA on NBC throwbacks in the future. And on Tuesday, an NBC spokesman was more specific about the throwback broadcast plans in the future. “We hope to ...

Although the current U.S. sports TV market is more fluid than ever — with sports rights getting more expensive and more leagues moving onto streaming platforms — the state of broadcast sports has ...

NBC will celebrate its 25th consecutive Kentucky Derby broadcast this weekend with an expanded lineup of veteran hosts, analysts, and reporters, while longtime reporter Donna Brothers covers her final ...

This week's Coast 2 Coast Tuesday is once again a double-header of NBA action. It all begins on the East Coast at 7 p.m. ET with NBA Showtime, live on NBC and Peacock, then continues at 8 p.m. ET with ...

They have been waiting for this moment. Former NFL coach turned analyst Tony Dungy spent 17 years with NBC Sports. The veteran’s future took a major turn in February when reports about his potential ...

The 2025 basketball season will see something different — something that hasn't been seen since the early 2000s. NBA on NBC is coming back to television screens and introducing itself to streaming ...