Why Mazda abandoned Zoom-Zoom to embrace Driving Matters

Zoom" ads were iconic and relatively popular among consumers. Why, then, did the company decide to replace them? Here's what ...
Autoblog

Goodbye Zoom-Zoom, Driving Matters is Mazda's new slogan [w/video]

Mazda has an all-new advertising campaign in the US that focuses on the new slogan: Driving Matters. It’s supposed to say something about both Mazda engineering and being behind the wheel of one of ...
autoevolution

Here Is Mazda’s “Sustainable Zoom-Zoom 2030” Timeline

When Mazda published the highlights of what it calls “Sustainable Zoom-Zoom 2030,” just about everybody in the automotive industry was left in awe. The big news is SkyActiv-X, which is dubbed as the ...
Motor Authority

Mazda Delays U.S. Launch Of SkyActiv-D Diesel Because It Lacks Zoom Zoom

Mazda will delay the U.S. launch of its 2.2-liter "SkyActiv-D" four-cylinder diesel engine, but the company says it has a good reason. The Japanese automaker said more development work was required to ...