Norwegian Cruise Lines has just announced a big change to its loyalty program that has fans cheering. The popular global ...

Norwegian Cruise Line Holdings (NCLH) has announced the launch of its new Loyalty Status Honoring Program, enabling guests to ...

Bunnings is leading the pack when it comes to eliciting customer loyalty from its loyalty program, according to new research ...

Most restaurants don’t struggle to get guests in the door once – the real challenge is getting them to come back. That’s why ...

Norwegian Cruise Line Holdings (NCLH), which operates Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises, is introducing a new Loyalty Status Honoring Program that offers status ...

Loyalty programs sound great in theory, but the reality can be wildly inconsistent. Some truly help your money go further, ...

“While consumers join loyalty programs to receive immediate benefits, only a handful of programs make it into active mental ...

Fort Worth, Texas-based American Airlines has the second-best passenger loyalty program in the world and best in North ...

KLM's Flying Blue retained the top spot, followed by American Airlines Group's AAdvantage program and Alaska Air Group's Mileage Plan.

Freaky Fast Rewards has been renamed JJ Rewards and the ‘surprise-and-delight’ system has been replaced with points ...

Trader Joe's doesn't offer membership cards for discounts, redeemable points, or online coupons. Instead, it relies on other ...

Making customers ‘feel more important’ a priority, category manager at CSP’s Center Store Forum says, while director of ...