England-born Jane Iredale moved to the United States as a young woman before attending NYU and later, a graduate program at SUNY Albany. The president and founder of Jane Iredale cosmetics began her ...

I’ve always been a low-maintenance makeup fan. As a 12 year old, I spent summer afternoons happily posted up in front of my bathroom mirror, practicing mascara-application tips I had read about in ...

Jane Iredale has spent the last thirty years building her beauty empire. Here’s what’s next for the line of “skincare makeup”. The makeup maven Jane Iredale shares her secrets to staying relevant ...

Busy day beauty nightmare: Your makeup looks flawless in the morning, but by the time you get a chance to check the mirror at EOD you find yourself looking like some sort of shiny melted person. Yeah, ...

Planet Beauty in Newport Beach was packed on a recent Tuesday evening, as Jane Iredale, founder of the eponymous original mineral makeup category, regaled some 40 guests with stories about her ...

Jane Iredale is the founder of Iredale Cosmetics, a company she started in 1994 which brought the mineral makeup line jane iredale to the aesthetic industry. She was the first to supply this industry ...

One of “clean” makeup’s earliest entrants is hitting reset on its branding. Jane Iredale, which was founded in 1994, has rethought its brand identity, including new packaging, a new website and ...

Virtual try-ons of makeup have become indispensable to beauty brands in demonstrating their products to consumers outside a traditional in-store setting. Cosmetics brand Jane Iredale this year took ...