Artificial intelligence (AI) is increasingly influencing our interactions with technology, particularly in the fashion and beauty sectors. Among the most innovative developments are tools like AI ...

Expanding its AR capabilities, Google Shopping is extending augmented reality beauty tools to mobile browser users and adding hair color to its AR try-on tool, the company announced Wednesday. With ...

Sally Beauty has launched a Licensed Colorist OnDemand tool, a digital consultation service that pairs customers with licensed professionals to seek recommendations, the beauty retailer announced on ...

The unique Multi-Tone 3D Blush Try-On solution marks a new level of hyper-realistic VTO with multi-color blushes and fully customizable patterns NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading ...

Virtual try-on tech is taking the guesswork out of fit and offering more flexibility for customers. It may also be better for retailers' bottom lines because it can decrease return rates. Virtual ...