Branded Sports Direct Fitness, the gyms will initially open above new stores in Aintree and St Helens in Merseyside and Keighley in West Yorkshire. Membership is set to cost around £33 a month.
It's understood that the gym brand is gradually being phased out GYM-GOERS have been left in the cold after a gym chain owned by Sports Direct abruptly closed in one location. Sports Direct Fitness in ...
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