Netflix is rolling out an overhaul of its user interface, including a beta version of its search function that adds generative AI tools. A prevailing objective of the revamp, which the company plans ...

Forbes contributors publish independent expert analyses and insights. Journalist, analyst, author, podcaster. AI innovators have been telling us that AI is the new UI, or user interface, for over a ...

The industry has spent two years preparing for shoppers who talk to a chatbot instead of visiting a website. Commerce Media ...

Spotify has experimented with various voice interfaces in the past, and more recently, added an AI DJ that introduces tunes the company thinks you’ll like and lets you make your own requests. Now, ...

The streaming service that taught a generation to scroll endlessly now wants to sell them the cure. At the Bloomberg Tech conference in San Francisco on Wednesday, Netflix’s chief product and ...