Aside from Taylor Swift’s Eras Tour merch (especially that blue crewneck sweater), there’s something special that fans are taking home from each tour stop as souvenirs: friendship bracelets. Swifties ...

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"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Hello, class. Today in Understanding the Swiftie Fandom 101, we’ll be covering the recent trend of Taylor ...

If you've seen the many viral videos of Taylor Swift fans trading brightly-colored friendship bracelets with one another — and even with celebrities! — at The Eras Tour and you're wondering how the ...

If you’re going to SoFi Stadium to see Taylor Swift this week, chances are that you’ll also encounter thousands of people with arms adorned with friendship bracelets. The inspiration for the bracelets ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." This Sunday, August 4th, marks National Friendship Day. And what better way to celebrate it than by ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

The Eras Tour has officially taken over New Orleans. Look no further than the exterior of the Caesars Superdome. Even the Dome, it seems, has gotten into the Taylor Swift spirit of creating beaded ...

We may receive a portion of sales if you purchase a product through a link in this article. The nostalgia is real right now, because friendship bracelets are one of the hottest trends of the season.