The process of marketing a new product or service begins when you create a frame of reference. Essentially, the frame of reference is the way your product is perceived by the market and consumer; for ...

In an article published in Communications Physics, researchers from the Université libre de Bruxelles and the Institute for ...

Vision requires a reference frame. To what extent does this reference frame depend on the structure of the visual input, rather than just on retinal landmarks? This question is particularly relevant ...

Maps transmit powerful messages, both conscious and unconscious, about the world and our place in it. Although no map is distortion free, many common map projections that have helped form the ...