New research identifies the links between a steady gaze and elite performance. In his book on basketball great Bill Bradley, writer John McPhee proposes that Bradley’s greatest asset had little to do ...
You are mid-conversation with a friend, nodding along, and suddenly you wonder: am I looking at them too much? Or not enough? Most of us treat eye contact like an automatic reflex – something we ...
Advertisements need to captivate viewers to be successful. Sometimes that means looking into the soul of the consumer. VidMob analyzed ad creatives in key verticals where a model gazes -- meaning ...
Our eyes are powerful communicators, and they’re even more vital when other muscles stop working. For example, in the final stages of amyotrophic lateral sclerosis (ALS), many people can’t move their ...
In his book on basketball great Bill Bradley, writer John McPhee proposed that Bradley’s greatest asset had little to do with speed, strength or agility. It had to do, McPhee proposed, with his eyes. ...
Wollaston's gaze illusion (1824) is one of the most powerful demonstrations that we process faces holistically, rather than feature by feature. In the demo that I often present in my seminar on ...
"BrainConnect works through light stimulus of the visual cortex. Similar eye-gaze devices already serve as assistive tech to empower motor-impaired people or paraplegics," he says. Frugal innovation ...