Veronica Then wore an electroencephalogram, or EEG, cap and stood in front of a black curtain with a white square placed behind her like a target. Studio lights beamed down from the ceiling as a panel ...

Color is more than just a visual stimulus; it has the power to influence our emotions, thoughts, and behaviors. The ...

Color quietly plays a major role in how you experience the world. Color can affect your mood, alter your sleep schedule, and even change the way your food tastes. Color psychology is the study of ...

We can use the emerging science of color to make a stronger impression. For example, there’s a widespread impression that soft hues and gentle colors are relaxing, and that relaxation is a good state ...