Urethane-covered golf balls generally are favored by better players who are looking for workability and responsiveness. They offer higher spin, a softer feel and exceptional greenside control, ...

The PGA Tour is surveying its members on a golf ball distance rollback, a move that could impact how the game is played.

The golf ball rollback has been one of the most contentiously debated topics in golf for some time and this data makes it ...

Controversy and posturing have surrounded the USGA and R&A’s announcement that golf balls are expected to be rolled back in 2030 via a change in the distance test. It’s been the conjecture of some ...

Players have been hitting the golf ball farther and farther over recent years, causing a debate about whether something needs ...

As part of our examination of how a rolled-back golf ball will affect golfers, we had several players of differing abilities test these rollback balls. That includes a faster swinging amateur, a ...

The theme of Titleist’s 2026 golf ball launches: enhance the primary characteristics of its balls while preserving their authentic identities. That rings true all the way down the lineup. The new 2026 ...