The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Candice Georgiadis Design ...

Design thinking is a human-centered, iterative process that helps organizations move from Ideas and ambiguity to action. Most businesses struggle with innovation, not because they lack ideas, but ...

Design thinking, by nature, cuts out guessing as much as possible. By observing people and paying attention to exactly what they desire right now, you can create products and services based on that ...

The need for problem-solving is at the heart of many businesses in scaling. Utilizing an effective problem-solving strategy can often impact a business’s value and how much revenue it can generate.

The Build a Better Book project emphasizes a human-centered design thinking approach, in which participants first need to better understand the specific needs of their end users. The Design Thinking ...

In today’s competitive landscape, businesses need every edge they can get. Embracing AI-powered design thinking can be your secret weapon, helping you innovate faster, understand your customers better ...

It is interesting to see how design thinking and coaching, two seemingly unrelated practice areas, have so much in common. Design thinking is an iterative process that attempts to understand the user ...

Building a customer-centric future is more important now than ever. Agile CX designs that can keep up with changing customer preferences are essential. The race to customer experience (CX) excellence ...

An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...