"When was the last time your communications team joined your customer success meeting?" This question often startles executives when I pose it at industry events. The blank stares or hesitant ...
Nicole Tidei is a Vice President at Pinkston, a Washington D.C.-based full service branding, marketing and communications firm. In my more than a decade in public relations, I’ve seen plenty of ...
Business continuity and resilience processes contain several important steps. Communicating information during and following a disaster to relevant parties is a key emergency management priority. This ...