Red Fuse Communications has designed an innovative, disruptive campaign turning everyday objects black in colour, to launch Colgate's new 'charcoal' toothbrush. The execution was done by Candid ...

Smart toothbrushes have been around for a few years now, but they haven’t quite caught on. Sure, they promise better habits via connected sensors, but they also tend to be very expensive ($100 and up) ...

After its recent launch of recyclable toothpaste tubes, Colgate India said it’s taking the next step to sustainability with the launch of its first 100 per cent recycled plastic handle toothbrush — ...

Colgate is teaming up with Apple to sell you a high-tech toothbrush. Called the E1, the "smart" electronic toothbrush gives you real-time brushing feedback, maps your mouth, and uses "sonic vibrations ...