To the ever louder cries that films are getting too long, I’m here to add a further howl: so is the wait for them to hurry up and start. Adverts have never been lengthier, more numerous, or less worth ...

Ann Summers will run its first cinema advert campaign to coincide with the release of the second film instalment of the Fifty Shades of Grey trilogy. The lingerie and sex toy retailer will launch ...

As per the Pitch Madison Advertising Report, cinema advertising has normalised after the pandemic rebound, with growth slowing to 3% and share stuck at 0.8% ...

NEW YORK--(BUSINESS WIRE)--National CineMedia (NCM), America’s largest cinema advertising network, and Spotlight Cinema Networks, the leading luxury, dine-in and art house cinema advertising network, ...

Millennials are all about streaming on the sofa, but that doesn’t mean they don’t still go to the movies. The addressable audience in movie theaters is massive, said Jerry Canning, VP of digital ad ...

Outlander actor Nolan Willis stars as The Ghoulish Villain in this hard hitting cinema advert. This horror advert will shock audiences about the reality of dairy. The makers behind this cinema advert ...

The Cinema Advertising Council, the trade association of cinema advertising companies that represent 82% of U.S. movie screens, unveiled the results of a research study conducted on behalf of its ...

It's still miniscule by the scale of the most established media, but cinema advertising is gaining traction with major advertisers--and their ad budgets. In fact, U.S. advertisers invested $438 ...