Millie Bobby Brown is officially kicking off the holiday season. The Stranger Things star transformed into her own festive ...

USA TODAY wants to see your most creative, hardest-to-find and downright wacky hiding places for your Elf on the Shelf.

If you've decided that 2025 is the year that you start the tradition, here's what you can do to get started! This post ...

For its 20th anniversary, "The Elf on the Shelf" is offering a wide range of limited-edition products, including an ...

The collaboration includes limited-edition chocolate packs, personalized storytelling experiences and a chocolate food truck ...

He even perched inside the trophy case along the hallway. One educator truly committed to his craft and thought outside the box with an inventive way to bring the holiday spirit to his school this ...

A video of Ava's and Mia's big reactions is going viral on TikTok. A couple teamed up with their flight crew to make some Christmas magic for their young girls. The Freeman family, who live in the ...

Watch the Gameplay Trailer for The Elf on the Shelf: Christmas Heroes, an action-adventure platformer developed by Casual Brothers. Players will embody a Scout Elf-in-training on a quest to capture ...

Show me the facts Explain it like I’m 5 Give me a lighthearted recap The Elf on the Shelf: Christmas Heroes is a puzzle-platformer with plenty of mini-games to enjoy on the side. Watch the official ...