CRM and knowledge management (KM) were once considered entirely different disciplines, with the two sharing little but perhaps the same data warehouse hardware and a vague understanding that both ...

Microsoft has acquired Parature, a customer service SaaS provider, for $100 million, according to sources close to the deal. The Parature acquisition gives Microsoft Dynamics, its CRM platform, a ...

"Knowledge-driven enterprise service, support and sales processes have become a 'must' in today's world of information overload and business complexity," said Mike Murphy, CEO of InQuira. "Investments ...

Insightly provides a comprehensive set of features for managing customer relationships, including strong contact management, customizable pipelines, and integrated project tracking. But the platform's ...

Salesforce.com said Wednesday that it will acquire InStranet, which provides knowledge management software for call centers, and integrate its technology with its existing CRM customer service and ...

The customer relationship management (CRM) software market is booming — and it doesn’t seem to be slowing down anytime soon. In fact, Fortune Business Insights predicts the global market will nearly ...

In today's world, where data security and compliance requirements are becoming increasingly stringent, traditional enterprises face a dilemma: while public cloud CRM systems offer convenient ...

Customer Chemistry: How to Keep the Customers You Want – and Say “Good-Bye” to the Ones You Don’t, by Susan Greco and Mary Naylor (McGraw-Hill, 2002). Customer Relationship Management, by Kristin L.

Customer data is a powerful resource that can be shared across corporate departments to improve selling effectiveness and operational efficiency. With direct access to ERP data, customer satisfaction ...

We recently published a list of Top 10 AI Stocks Investors are Talking About in October. Since Salesforce, Inc. (NYSE:CRM) ranks 8th on the list, it deserves a deeper look. Venu Krishna, Barclays head ...