NFL mascots do more than entertain—they build a team's identity, hype up the crowd, and sometimes even steal the spotlight. In 2025, 29 of the 32 teams have official mascots, each bringing their own ...
When BYU and Georgia Tech take the field on Saturday, Dec. 27, the Cougars and the Yellow Jackets will be participating in one of the most highly anticipated bowl games of the 2025 season. Welcome to ...
Mascots aren’t just tacky costumes anymore, they’re the next frontier in the world of sport branding, writes Mike Perry. Surveying today’s sports brand landscape, one striking fact stands out. Teams ...
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Why is Indiana's mascot a bison? Explaining the history behind Hoosier the Bison
Here is more on why the University of Indiana's mascot is a bison.
TOMORROW AT FIVE. WELL, YOU CAN HELP CREATE THE MASCOT FOR LOUISVILLE’S NEW PRO FOOTBALL TEAM. THE LOUISVILLE KINGS ARE ONE OF FOUR NEW FRANCHISES IN THE UNITED FOOTBALL LEAGUE. YOU CAN SHARE YOUR ...
The Orlando Storm, a new United Football League team, has narrowed down the choices for its mascot to three options: a Human-Storm Hero, a Bobcat, and a Weather God. Fans of the Orlando Storm were ...
As evidenced by the sideline brawls and sign-stealing scandals of games past, emotions run high on college football gamedays. Sometimes so high that even the teams’ mascots feel compelled to get in on ...
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