Amazon’s new and improved version of Alexa is called Alexa+. The next-generation upgrade is more conversational, can execute complex tasks, and is more personalized. While the rollout starts next ...

Echo, Fire TV, and Alexa upgrades point to must-watch early discounts Amazon’s most recent hardware event happened on ...

Amazon has added generative artificial intelligence (GAI) to its Alexa voice assistant and launched new AI-powered devices ...

Amazon Prime subscribers in the U.S. who have Echo smart speakers can receive notifications 24 hours before discounts go live ...

Amazon says Alexa+ is able to have conversations with a more natural, humanlike flow and can learn more about a user—such as dietary preferences or allergies—the more it’s used. But unlike before, ...

Overall, the devices are a significant upgrade from the last-gen Show 8 and aging Show 10. They’re sleeker, with more modern hardware, a more responsive touchscreen, and packed with radios and sensors ...

Amazon unveiled on Wednesday the first major overhaul of its Alexa voice assistant since it was introduced more than a decade ago, embedding it with generative artificial intelligence. The effort ...

Amazon today sent out invites for an AI-focused event that will be held on February 26, and according to Reuters, the company plans to introduce its next-generation Alexa generative AI service. Since ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. As Amazon prepares to roll out Alexa+, brands face an urgent need to ...

Amazon is set to release an upgraded artificial intelligence version of home assistant Alexa later this month. The update will rely heavily on generative AI, in a potentially high-risk, high-reward ...

This story originally appeared on Ars Technica, a trusted source for technology news, tech policy analysis, reviews, and more. Ars is owned by WIRED's parent company, Condé Nast. In an email sent to ...