Google announced some major improvements to the AdWords features for professional advertisers who manage client accounts, also known as the My Client Center (MCC). Now MCC account holders can do ...

PRINCETON, NJ – Search marketing company NetElixir has launched LXRGuide: Agency, a paid search recommendation engine powered by machine learning algorithms, which enables search marketers to optimize ...

In a very handy update, Google has added a Campaigns tab to manager accounts (MCCs) in AdWords. Instead of having to navigate in and out of separate accounts, you can now review and make certain edits ...

You can gain a decent amount of market share by just doing what you’re supposed to do when it comes to running Google AdWords management and PPC ads in general. But if you know a few more advanced ...

Google AdWords marketing is complicated, difficult and completely impossible to manage independently unless you have lots of experience in running online advertising campaigns, right? No! Get these ...

Search marketing company NetElixir has launched a paid-search recommendation engine for agencies that company executives say reduces the time to less than an hour per week to manage dozens of accounts ...

The salesforce.com and Google partnership turned out to be not a grand alliance or acquisition pitting the two companies against Microsoft, but a refinement of the AdWords campaign management software ...

You can delete AdWords campaigns, but the deleted campaigns will still be visible in your AdWords Editor dashboard. This is because AdWords transactions are of a financial nature, and an audit trail ...