Anyone looking for an MBA program that provides solid training in marketing should seek communication-focused and technically oriented marketing courses, experts in this field suggest. A common ...

From higher earning potential to in-demand skills, an MBA with a marketing concentration comes with a lot of benefits. Businesses in every industry need a marketing strategy to connect with their ...

Whether it’s a tweet, a print ad campaign or just yelling about a product, good marketing is a critical component for any business. As technology changes, marketing does too, and employers want ...

The increasingly global marketplace, coupled with new communication vehicles such as the Internet, have changed the traditional tactics used in marketing. Today's marketing practitioners must ...

UConn's upcoming launch of a one-year MBA program reflects a growing trend of universities faster graduate business programs.

If you're looking to build a career in branding, advertising, product development, digital or international marketing, a Rutgers MBA concentration in Marketing gives you the solid foundation you need ...

Marketing in the digital era has transformed the way companies must think about how they build their brand and communicate with consumers. Effective – and genuine – brand storytelling has become ...

Ensuring that MBA programs are taught in ways that maximize engagement with students and do not conform to typical teaching models is the biggest challenge facing senior business school decision ...

Unsure whether to choose an MBA or an Executive MBA? This guide highlights the key differences in work experience, program ...